Fortified With Folic Acid, B12 & More: Why It Matters

Fortified With Folic Acid, B12 & More: Why It Matters

India struggles with hidden hunger — micronutrient deficiencies that may not be obvious but have long‑term health consequences. That’s why the FSSAI has made fortification of staple foods like rice, wheat flour, salt, and oils a national priority under POSHAN Abhiyaan. At Befach, we help families and importers access fortified, FSSAI‑compliant staples that boost health at scale.

Why Folic Acid, Vitamin B12 & Iron Fortification Matters

  • Folic Acid – Critical for women’s health and preventing neural tube defects during pregnancy.
  • Vitamin B12 – Supports nerve function, red blood cell production, and combats hidden deficiencies in vegetarian diets.
  • Iron – Reduces anemia risk, particularly among women and children.

Health Impact in India

As per the Ministry of Health & Family Welfare, over 50% of Indian women are anemic, and deficiencies of folic acid and B12 are widespread. Fortifying staples like rice, wheat flour (atta), and oils ensures nutrition reaches households consistently and affordably.

Examples of Fortified Foods

  • Rice fortified with iron, folic acid, and B12
  • Wheat flour fortified with B vitamins and iron
  • Edible oils fortified with Vitamins A & D
  • Salt fortified with iodine & iron (double fortified salt)

Government Push for Fortification

India’s push for food fortification comes with clear regulatory guidance:

  • FSSAI standards for fortification labeling, dosage, and BASICS logo.
  • POSHAN Abhiyaan aimed at combating malnutrition.
  • ICMR guidelines on daily recommended micronutrient intake.

How Befach Helps

Fortification isn’t just policy — it’s logistics, sourcing, and compliance. Befach makes it easier:

Quick Summary

Fortification with Folic Acid, B12, and Iron is a critical step in addressing India’s hidden hunger crisis. Supported by FSSAI and POSHAN Abhiyaan, it ensures nutrient-dense staples reach millions. With Befach’s sourcing, logistics, and customs expertise, importers and families can bring fortified foods to market quickly, safely, and sustainably.

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